Chelsea Green Publishing

Market Farming Success

Pages:288 pages
Size: 7 x 10 inch
Publisher:Chelsea Green Publishing
Paperback: 9781603583862
Pub. Date September 30, 2013
eBook: 9781603584937
Pub. Date October 15, 2013

Market Farming Success

The Business of Growing and Selling Local Food, 2nd Editon

Availability: In Stock


Available Date:
September 30, 2013


Availability: In Stock


Available Date:
October 15, 2013

$29.95 $23.96

An insider's guide to market gardening and farming for those in the business of growing and selling food, flowers, herbs, or plants.
Market Farming Success identifies the key areas that usually trip up beginners—and shows how to avoid those obstacles. This book will help the aspiring or beginning farmer advance quickly and confidently through the inevitable learning curve of starting a new business.
Written by the editor of Growing for Market, a respected trade journal for market farmers, Market Farming Success condenses decades of growing experience from every part of the United States and Canada. It focuses on the factors that are common to market gardeners everywhere and offers professional advice that includes:
•    How much you'll need to spend to start a market farming business;
•    How much you can expect to earn;
•    Which crops bring in the most money—and whether you should grow them;
•    The essential tools and equipment you will need;
•    The best places to sell your products;
•    How to keep records to maximize profits and minimize taxes;
•    Tricks of the trade that will make you more efficient in the greenhouse, field, and market.

This new Chelsea Green edition of a 2006 classic is greatly updated and expanded, and includes full-color photos, charts, and graphs, plus many inspiring and instructive profiles of successful market-farming pioneers.


“We’ve used the first edition of Market Farming Success in our beginning farmer program since 2007. This new edition contains additional information that makes it an even greater asset to those exploring and starting a market farm.”--Adrian Card, Colorado State University Extension

“This overview of the business of market farming is a survival kit for new and aspiring vegetable farmers. It sheds light on esoteric Unknown Unknowns, and can save you from many pratfalls on the learning curve. Lynn explains each challenge of professional small-scale vegetable production in a calm, clear, confidence-boosting voice. She speaks from her own experience and includes sifted information gleaned from the many growers she knows as editor of Growing for Market. My own writing focuses on the planning and execution of crop production: the equally important marketing side is here covered by an extremely knowledgeable mentor.”--Pam Dawling, author of Sustainable Market Farming

“With over 20 years of market gardening experience and teaching others the ins and outs of it via her wonderful publication, Growing for Market, Lynn Byczynski has created an up-to-date guidebook for direct-market farmers. Whether you grow vegetables, berries, herbs, plants, or other horticultural crops, Market Farming Success is a practical must-read. I took home useful bits of advice about sizing and building hoophouses, different trays and inserts for seeding transplants, storing leftover seed, bed mulches, working with restaurants, creating good intern relationships, types of insurance to consider as a market gardener--and found an appendix full of places to seek out more information. The stories and photos of farms around the country brought the information to life and provided me with new ideas. This book will no doubt become a dog-eared reference guide that is pulled from my bookshelf often as we develop our new diversified farm.”--Rebecca Thistlethwaite, Sustain Consulting and author of Farms with a Future: Creating and Growing a Sustainable Farm Business

“We succeed at working this good land by having the savvy to sell what we grow. No one offers better insights to do just that than Lynn Byczynski. The marketing side of growing food needs attention as much as soil prep. Market Farming Success doesn’t miss a beat when it comes to launching your hopes onto the local food scene.”--Michael Phillips, owner, Heartsong Farm and author of The Apple Grower


  • Winner - New England Book Show Awards (Professional, illustrated)


Lynn Byczynski

Lynn Byczynski is publisher and editor of a monthly news letter Growing for Market. She also operates Wild Onion Farm in Lawrence, Kansas, where she resides with her husband and two children. For more information, please visit the website of Growing for Market at


The Flower Farmer

The Flower Farmer

By Lynn Byczynski

The domestic cut flower business has experienced a renaissance in the past decade, thanks in large part to the first edition of The Flower Farmer: An Organic Grower’s Guide to Raising and Selling Cut Flowers, which helped thousands of small growers start successful businesses. This newly expanded and thoroughly revised edition will be equally as influential for novices and experienced growers alike.

With the cut flower business growing at record rates, demand is at all time highs, challenging growers to take advantage of new techniques to prolong the harvest. New sections on utilizing greenhouses, recommendations for flower cultivars, and post harvest handling growers throughout all of North America will help improve their bottom line. Also updated is the acclaimed resource directory, complete with sources of seeds, plants and supplies, and expert information on organic production under the National Organic Program.

For the beginner and backyard gardener, there is an extensive section on the basics—variety selection, soil preparation, planting, cultivation, harvest, and floral design. For the commercial grower, The Flower Farmer includes information about larger-scale production, plus advice about selling to florists, wholesalers, supermarkets, brides, at farmers markets, and more. Also includes revised profiles of successful growers offering behind-the-scenes insight into the operation of some of the cutting edge flower farmers in the country.

Because of the extensive revisions and enhanced content, this new edition of The Flower Farmer is essential reading for those already in the flower business, as well as those who dream of growing flowers for enjoyment or profit.

Available in: Paperback, eBook

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The Flower Farmer

Lynn Byczynski, Robin Wimbiscus

Paperback $35.00


The New Organic Grower

The New Organic Grower

By Eliot Coleman

With more than 45,000 sold since 1988, The New Organic Grower has become a modern classic. In this newly revised and expanded edition, master grower Eliot Coleman continues to present the simplest and most sustainable ways of growing top-quality organic vegetables. Coleman updates practical information on marketing the harvest, on small-scale equipment, and on farming and gardening for the long-term health of the soil. The new book is thoroughly updated, and includes all-new chapters such as:

  • Farm-Generated Fertility—how to meet your soil-fertility needs from the resources of your own land, even if manure is not available.
  • The Moveable Feast—how to construct home-garden and commercial-scale greenhouses that can be easily moved to benefit plants and avoid insect and disease build-up.
  • The Winter Garden—how to plant, harvest, and sell hardy salad crops all winter long from unheated or minimally heated greenhouses.
  • Pests—how to find "plant-positive" rather than "pest-negative" solutions by growing healthy, naturally resistant plants.
  • The Information Resource—how and where to learn what you need to know to grow delicious organic vegetables, no matter where you live.

Written for the serious gardener or small market farmer, The New Organic Grower proves that, in terms of both efficiency and profitability, smaller can be better.

Available in: Paperback, eBook

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The New Organic Grower

Eliot Coleman, Sheri Amsel, Molly Cook Field

Paperback $24.95

Permaculture in Pots

Permaculture in Pots

By Juliet Kemp

In these times of rising food prices and renewed interest in all things local, growing food in cities is becoming the big urban trend. Permaculture in Pots shows you how to get started with whatever space you have available--appealing to those who feel powerless to meet their own subsistence needs through lack of growing space.

Month by month we learn what to grow on a balcony or in a container garden, using low impact permaculture principles. It doesn’t matter when you pick up the book and start your journey of container gardening--wherever you are in the year, open the book to that chapter, and it will tell you what you should be doing.

Each month’s section details things to be done: how to plan ahead for the next season, and which fruit, vegetables, and herbs to be sowing, growing and eating.  There are recipes, photos and anecdotes from the author’s experience growing food on her small balcony in a London suburb. Kemp is warm and self-effacing, and makes an excellent guide. Each month has its own herb, with growing tips and culinary and medicinal uses for each.

As uncertainty rises about whether those outside the property ladder will ever get to own their own home, Permaculture in Pots gives power and opportunity back to generations who are becoming more aware of the need of self-sufficiency, and yet find themselves in rented homes with concrete where gardens once were.


Available in: Paperback

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Permaculture in Pots

Juliet Kemp

Paperback $14.95



By Diane Ott Whealy

Daughter of Iowa farmers, Missouri homesteader, and mother of five, Diane Ott Whealy never anticipated that one day she would become a leader in a grass-roots movement to preserve our agricultural biodiversity. The love for the land and the respect for heirloom seeds that Diane shared with her husband, Kent Whealy, led to their starting Seed Savers Exchange in 1975.

Seed Savers Exchange, the nation's premier nonprofit seed-saving organization, began humbly as a simple exchange of seeds among passionate gardeners who sought to preserve the rich gardening heritage their ancestors had brought to this country. Seeds that Ott Whealy herself inherited from her paternal grandparents were the impetus for the formation of Seed Savers Exchange, whose membership has grown from a small coterie to more than thirteen thousand. Its influence has been felt in gardens across America.

Ott Whealy's down-to-earth narrative traces her fascinating journey from Oregon to Kansas to Missouri then back home to Iowa where, in 1986, Heritage Farm became the permanent home of Seed Savers Exchange. Her heartwarming story captures what is best in the American spirit: the ability to dream and, through hard work and perseverance, inspire others to contribute their efforts to a cause. Thus was created one of the nation's most admired nonprofits in the field of genetic preservation.

Available in: Hardcover

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Diane Ott Whealy

Hardcover $25.00

The Holistic Orchard (Book & DVD Bundle)

The Holistic Orchard (Book & DVD Bundle)

By Michael Phillips

Every farm and homestead can enjoy the timeless pleasure of a fruit orchard. Yet this can also be challenging, because few people today have the depth of knowledge and experience that’s needed to produce healthy trees and nutritious, great-tasting fruit. At the same time, both orchardists and consumers are looking to avoid spraying harmful and expensive chemicals on their trees.

The answer is to create a more holistic orchard, one that emphasizes biological health and diversity – from the microscopic fungi in the soil to the beneficial insects, companion plants, and the birds and wildlife that together form a complete and living orchard ecosystem. In other words, it’s time for us to start working with nature, rather than fighting against it.

Michael Phillips is a pioneering author and orchardist whose books include The Holistic Orchard and The Apple Grower. In this book & DVD bundle you'll get Phillips's award-winning book The Holistic Orchard, which offers step-by-step information on all aspects of total orchard health, plus detailed growing information on fruit tree and berry species. You'll also get the DVD Holistic Orcharding with Michael Phillips, which shows Phillips's techniques at work in his own orchard.

About the Book:

The Holistic Orchard demystifies the basic skills everybody should know about the inner-workings of the orchard ecosystem, as well as orchard design, soil biology, and organic health management. Detailed insights on grafting, planting, pruning, and choosing the right varieties for your climate are also included, along with a step-by-step instructional calendar to guide growers through the entire orchard year. The extensive profiles of pome fruits (apples, pears, asian pears, quinces), stone fruits (cherries, peaches, nectarines, apricots, plums), and berries (raspberries, blackberries, blueberries, gooseberries, currants, and elderberries) will quickly have you savoring the prospects.

Phillips completely changed the conversation about healthy orcharding with his first bestselling book, The Apple Grower, and now he takes that dialogue even further, drawing connections between home orcharding and permaculture; the importance of native pollinators; the world of understory plantings with shade-tolerant berry bushes and other insectary plants; detailed information on cover crops and biodiversity; and the newest research on safe, homegrown solutions to pest and disease challenges.

About the DVD:

Holistic Orcharding with Michael Phillips leads viewers through a year in his own orchard, demonstrating basic horticultural skills like grafting and pruning, but also revealing groundbreaking and field-tested strategies for growing apples and other tree fruits not just organically, but holistically.

Available in: Mixed media product

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The Holistic Orchard (Book & DVD Bundle)

Michael Phillips

Mixed media product $79.95