Chelsea Green Publishing

The Organic Farmer's Business Handbook & Business Advice for Organic Farmers with Richard Wiswall (Book & DVD Bundle)

Pages:224 pages
Book Art:Book includes black and white charts and illustrations
Size: 8 x 10 inch
Publisher:Chelsea Green Publishing
Mixed media product: 9781603584630
Pub. Date June 22, 2012

The Organic Farmer's Business Handbook & Business Advice for Organic Farmers with Richard Wiswall (Book & DVD Bundle)

Availability: In Stock

Mixed media product

Available Date:
June 22, 2012

$49.95

Contrary to popular belief, a good living can be made on an organic farm. What's required is farming smarter, not harder.

In this book and DVD set longtime farmer Richard Wiswall shares his story, and offers detailed advice on how to make your farm production more efficient, better manage your employees and finances, and turn a profit. 

From his twenty-seven years of experience at Cate Farm in Vermont, Wiswall knows firsthand the joys of starting and operating an organic farm—as well as the challenges of making a living from one. Farming offers fundamental satisfaction from producing food, working outdoors, being one's own boss, and working intimately with nature. But, unfortunately, many farmers avoid learning about the business end of farming, and because of this, they often work harder than they need to, or quit farming altogether because of frustrating—and often avoidable—losses. 

The DVD consists of a filmed workshop and interview, recorded at the Northeast Organic Farming Association (NOFA) Winter Conference in 2010 and at Wiswall's Cate Farm. This workshop offers invaluable exercises for business-savvy farmers, including information on the costs of running a farm, office and bookkeeping management, creating a budget and crop enterprise plan, and getting down the the nuts and bolts of business management, that's easy to understand. Through in-the-classroom footage and step-by-step guidance to "sharpening the pencil", as well as footage of Wiswall's fields, greenhouse, and barn, viewers will leave this "workshop" knowing how to achieve true profit, that will last for years to come. Also included is a bonus disc with downloadable spreadsheets for creating your own budget, marketing, profit and loss statement, balance sheet, and cash flow.

Wiswall's book, The Organic Farmer's Business Handbook (Chelsea Green, 2009), offers more on all of this information, as well as a comprehensive business kit including:

  •     Step-by-step procedures to make your crop production more efficient
  •     Advice on managing employees, farm operations, and office systems
  •     Novel marketing strategies
  •     What to do with your profits: business spending, investing, and planning for retirement

A companion CD in the book also offers valuable business tools, including easy-to-use spreadsheets for projecting cash flow, a payroll calculator, comprehensive crop budgets for forty different crops, and tax planners.

 

REVIEWS AND PRAISE

"What a breath of fresh air! Richard Wiswall challenges the conventional notion that there's no real money in farming. He argues that farmers should be well-compensated, and then he shows how to make that happen. Every farmer--organic or not, beginner or experienced--should read this book."--Lynn Byczynski, editor and publisher of Growing for Market, a journal of news and ideas for local food producers

ABOUT THE AUTHOR

Richard Wiswall

Richard Wiswall started Cate Farm in East Montpelier, Vermont, where he has farmed since 1981. Known for his work on farm profitability and appropriate business tools, Wiswall consults with other farmers, and writes and speaks frequently on organic-farm business issues. He is the author of book The Organic Farmer’s Business Handbook and Business Advice for Organic Farmers, a practical workshop available on DVD. To learn more about Wiswall and Cate Farm, visit www.catefarm.com.

CONNECT WITH THIS AUTHOR

Cate Farm's Website

ALSO BY THIS AUTHOR

The Organic Farmer's Business Handbook

The Organic Farmer's Business Handbook

By Richard Wiswall

Contrary to popular belief, a good living can be made on an organic farm. What’s required is farming smarter, not harder.

In The Organic Farmer’s Business Handbook, Richard Wiswall shares advice on how to make your vegetable production more efficient, better manage your employees and finances, and turn a profit. From his twenty-seven years of experience at Cate Farm in Vermont, Wiswall knows firsthand the joys of starting and operating an organic farm—as well as the challenges of making a living from one. Farming offers fundamental satisfaction from producing food, working outdoors, being one’s own boss, and working intimately with nature. But, unfortunately, many farmers avoid learning about the business end of farming; because of this, they often work harder than they need to, or quit farming altogether because of frustrating—and often avoidable—losses.

In this comprehensive business kit, Wiswall covers:

  • Step-by-step procedures to make your crop production more efficient
  • Advice on managing employees, farm operations, and office systems
  • Novel marketing strategies
  • What to do with your profits: business spending, investing, and planning for retirement

A companion CD offers valuable business tools, including easy-to-use spreadsheets for projecting cash flow, a payroll calculator, comprehensive crop budgets for forty different crops, and tax planners.

Available in: Paperback

Read More

The Organic Farmer's Business Handbook

Richard Wiswall

Paperback $34.95

Business Advice for Organic Farmers with Richard Wiswall (DVD)

Business Advice for Organic Farmers with Richard Wiswall (DVD)

By Richard Wiswall

Contrary to popular belief, a good living can be made on an organic farm. What's required is farming smarter, not harder.

In this filmed workshop and interview, recorded at the Northeast Organic Farming Association (NOFA) Winter Conference in 2010 and at Cate Farm, longtime farmer Richard Wiswall shares his story, and offers detailed advice on how to make your farm production more efficient, better manage your employees and finances, and turn a profit.

From his thirty years of experience at Cate Farm in Vermont, Wiswall knows firsthand the joys of starting and operating an organic farm - as well as the challenges of making a living from one. Farming offers fundamental satisfaction from producing food, working outdoors, being one's own boss, and working intimately with nature. But, unfortunately, many farmers avoid learning about the business end of farming, and because of this, they often work harder than they need to, or quit farming altogether because of frustrating - and often avoidable - losses. This workshop offers invaluable exercises for business-savvy farmers, including information on the costs of running a farm, office and bookkeeping management, creating a budget and crop enterprise plan, and getting down the the nuts and bolts of business management, that's easy to understand.

Through in-the-classroom footage and step-by-step guidance to "sharpening the pencil", as well as footage of Wiswall's fields, greenhouse, and barn, viewers will leave this "workshop" knowing how to achieve true profit, that will last for years to come. Also included is a bonus disc with downloadable spreadsheets for creating your own budget, marketing, profit and loss statement, balance sheet, and cash flow.

Available in: DVD

Read More

Business Advice for Organic Farmers with Richard Wiswall (DVD)

Richard Wiswall

DVD $24.95

Farms with a Future

Farms with a Future

By Rebecca Thistlethwaite

What makes a farm sustainable and successful? And what special qualities and skills are needed for someone to become a successful farmer?

Rebecca Thistlethwaite addresses these and other crucial questions in this uniquely important book, which is a must-read for anyone who aspires to get into farming, or who wants to make their farm business more dynamic, profitable, and, above all, sustainable. Over an entire year, the author and her husband-experienced farmers themselves-took a sabbatical and traveled the length and breadth of the United States to live and work alongside some of the nation's most innovative farmers. Along the way they learned about best practices, and a whole lot about what doesn't work.

Farms with a Future shares this collective wisdom in an inspirational yet practical manner; it will help beginners avoid many of the common mistakes that first-time farmers make. Just as importantly, it discusses positive ideas that can help make any farm enterprise vibrant and financially profitable. Profiles of more than a dozen representative farms help round out the invaluable information and encourage farmers to embrace their inner entrepreneur. Younger growers, in particular, will benefit by learning about "the right stuff" from both their peers and longtime experts.This book provides a useful reference for beginning and experienced farmers alike. While many other books address agricultural production, there are very few that talk about business management for long-term sustainability. Farms with a Future offers an approachable, colorful take on building a triple-bottom-line farming business.

Available in: Paperback

Read More

Farms with a Future

Rebecca Thistlethwaite, Richard Wiswall

Paperback $29.95

AUTHOR VIDEOS

Structuring Your Business for Sustainability: Richard Wiswall, Cate Farm

Business Advice for Organic Farmers DVD Trailer

Richard Wiswall discusses the business of organic farming (4 minutes)

Richard Wiswall discusses the business of organic farming (30 mins)

Planning Your Organic Farm for Profit Webianr

YOU MAY ALSO LIKE

Perennial Vegetables & Perennial Vegetable Gardening with Eric Toensmeier (Book & DVD Bundle)

Perennial Vegetables & Perennial Vegetable Gardening with Eric Toensmeier (Book & DVD Bundle)

By Eric Toensmeier

Imagine growing vegetables that require just about the same amount of care as perennial flowers and shrubs, need no annual tilling or planting, yet thrive and produce abundant and nutritious crops throughout the season.

Get the best information on growing these easy and interesting crops from Eric Toensmeier's award-winning book Perennial Vegetables, and tour his own lush forest garden in the new DVD, Perennial Vegetable Gardening with Eric Toensmeier

About Perennial Vegetables:

In Toensmeier's book, Perennial Vegetables (Chelsea Green, 2007), the adventurous gardener will find information, tips, and sound advice on less-common edibles that will make any garden a perpetual, low-maintenance source of food. In his book, readers will find perennial vegetables are perfect as part of an edible-landscape plan or permaculture garden. Profiling more than a hundred species, with dozens of color photographs and illustrations, and filled with valuable growing tips, recipes, and resources, Perennial Vegetables is a groundbreaking and ground-healing book that will open the eyes of gardeners everywhere to the exciting world of edible perennials.

About Perennial Vegetable Gardening with Eric Toensmeier (DVD):

In the DVD—a culmination of workshops recorded in Mexico, Florida, and Massachusetts—plant specialist Eric Toensmeier introduces gardeners to more than 100 species of little-known, underappreciated plants. Ranging beyond the usual suspects (asparagus, rhubarb, and artichoke) to include such delights as ground cherry, ramps, air potatoes, the fragrant spring tree, and the much-sought-after, antioxidant-rich wolfberry (also known as the goji berry), Toensmeier explains how to raise, tend, harvest, and cook with plants that yield great crops and culinary satisfaction. Toensmeier also takes viewers on a plant-by-plant tour of his garden in Massachusetts.

Available in: Mixed media product

Read More

Perennial Vegetables & Perennial Vegetable Gardening with Eric Toensmeier (Book & DVD Bundle)

Eric Toensmeier

Mixed media product $59.95

Holistic Orcharding with Michael Phillips (DVD)

Holistic Orcharding with Michael Phillips (DVD)

By Michael Phillips

Every farm and homestead can enjoy the timeless pleasure of a fruit orchard. Yet this can also be challenging, because few people today have the depth of knowledge and experience that’s needed to produce healthy trees and nutritious, great-tasting fruit. At the same time, both orchardists and consumers are looking to avoid spraying harmful and expensive chemicals on their trees.

The answer is to create a more holistic orchard, one that emphasizes biological health and diversity – from the microscopic fungi in the soil to the beneficial insects, companion plants, and the birds and wildlife that together form a complete and living orchard ecosystem. In other words, it’s time for us to start working with nature, rather than fighting against it.

Michael Phillips is a pioneering author and orchardist whose books include The Holistic Orchard and The Apple Grower. In this video, he leads viewers through a year in his own orchard, demonstrating basic horticultural skills like grafting and pruning, but also revealing groundbreaking and field-tested strategies for growing apples and other tree fruits not just organically, but holistically. With this information in hand, there’s now every reason to confidently plant that very first fruit tree!

Available in: DVD

Read More

Holistic Orcharding with Michael Phillips (DVD)

Michael Phillips

DVD $49.95

The Holistic Orchard (Book & DVD Bundle)

The Holistic Orchard (Book & DVD Bundle)

By Michael Phillips

Every farm and homestead can enjoy the timeless pleasure of a fruit orchard. Yet this can also be challenging, because few people today have the depth of knowledge and experience that’s needed to produce healthy trees and nutritious, great-tasting fruit. At the same time, both orchardists and consumers are looking to avoid spraying harmful and expensive chemicals on their trees.

The answer is to create a more holistic orchard, one that emphasizes biological health and diversity – from the microscopic fungi in the soil to the beneficial insects, companion plants, and the birds and wildlife that together form a complete and living orchard ecosystem. In other words, it’s time for us to start working with nature, rather than fighting against it.

Michael Phillips is a pioneering author and orchardist whose books include The Holistic Orchard and The Apple Grower. In this book & DVD bundle you'll get Phillips's award-winning book The Holistic Orchard, which offers step-by-step information on all aspects of total orchard health, plus detailed growing information on fruit tree and berry species. You'll also get the DVD Holistic Orcharding with Michael Phillips, which shows Phillips's techniques at work in his own orchard.

About the Book:

The Holistic Orchard demystifies the basic skills everybody should know about the inner-workings of the orchard ecosystem, as well as orchard design, soil biology, and organic health management. Detailed insights on grafting, planting, pruning, and choosing the right varieties for your climate are also included, along with a step-by-step instructional calendar to guide growers through the entire orchard year. The extensive profiles of pome fruits (apples, pears, asian pears, quinces), stone fruits (cherries, peaches, nectarines, apricots, plums), and berries (raspberries, blackberries, blueberries, gooseberries, currants, and elderberries) will quickly have you savoring the prospects.

Phillips completely changed the conversation about healthy orcharding with his first bestselling book, The Apple Grower, and now he takes that dialogue even further, drawing connections between home orcharding and permaculture; the importance of native pollinators; the world of understory plantings with shade-tolerant berry bushes and other insectary plants; detailed information on cover crops and biodiversity; and the newest research on safe, homegrown solutions to pest and disease challenges.

About the DVD:

Holistic Orcharding with Michael Phillips leads viewers through a year in his own orchard, demonstrating basic horticultural skills like grafting and pruning, but also revealing groundbreaking and field-tested strategies for growing apples and other tree fruits not just organically, but holistically.

Available in: Mixed media product

Read More

The Holistic Orchard (Book & DVD Bundle)

Michael Phillips

Mixed media product $79.95

The World According to Monsanto (DVD)

The World According to Monsanto (DVD)

By Marie-Monique Robin

Monsanto's controversial past combines some of the most toxic products ever sold with misleading reports, pressure tactics, collusion, and attempted corruption. They now race to genetically engineer (and patent) the world's food supply, which profoundly threatens our health, environment, and economy. Combining secret documents with first-hand accounts by victims, scientists, and politicians, this widely praised film exposes why Monsanto has become the world's poster child for malignant corporate influence in government and technology.

Also on the DVD:
Your Milk on Drugs—Just Say No!, A film by Jeffrey M. Smith

Dairy products from cows treated with Monsanto's genetically engineered bovine growth hormone (rBGH or rBST) may sharply increase cancer risk and other diseases, especially in children. Already banned in most industrialized nations, it was approved in the U.S. on the backs of fired whistleblowers, manipulated research, and a corporate takeover at the FDA. This must-see film includes footage prepared for a Fox TV station—canceled after a letter from Monsanto's attorney threatened "dire consequences."

Bonus CD:
"Don't Put That in Your Mouth," a speech by Jeffrey M. Smith

You'll want to stop eating genetically modified foods after you learn how they're linked to toxic and allergic reactions; sick, sterile, and dead livestock; and damage to virtually every organ studied in lab animals.

Available in: DVD

Read More

The World According to Monsanto (DVD)

Marie-Monique Robin, Jeffrey M. Smith

DVD $19.95