The old fire, the one Prometheus stole from the gods way back when, is undeniably awesome. It heats our homes, cooks our food, and now, in the info-tech-saturated 21st century, it powers our Google mail and our Facebook, arguably the most revolutionary social tools since amish friendship bread…
But it’s also hot, dirty, and you just simply cannot have it without producing greenhouse gasses. They’re sort of automatically part of the equation when you’re burning something. Don’t you remember balancing equations in high school chemistry class? No? Believe me, it’s not possible.
Which is why it’s time to overhaul the whole shebang. And it’s why we’re so excited to share with you our first review for Rocky Mountain Institute’s new book, Reinventing Fire: Bold Business Solutions for the New Energy Era
Hazel Henderson, author of Ethical Markets: Growing the Green Economy, has just reviewed the book over at Seeking Alpha .
In “Reinventing Fire,” Amory Lovins and RMI are summarizing their case for shifting from digging and drilling to collecting our energy as nature does by photosynthesis and other chemical and thermal processes: from the daily photon shower arriving free from our sun. This book is meticulously researched, relying on their own scientific team as well as many outside studies.
“Reinventing Fire” is an essential, in-depth summary of all the evidence of the great energy transition now under way. …We think the transition is inevitable, a result of better science and technologies and a huge opportunity for a prosperous, fair, equitable, sustainable future for all.