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Anya Kamenetz in Fast Company: A Is for App

More and more classrooms are filled with laptops, smartphones, and other handheld devices. Fast Company’s latest cover story, written by author Anya Kamenetz (Author of DIYU: Edupunks, Edupreneurs, and the Coming Transformation of Higher Education), suggests that we are ‘witnessing the start of an educational revolution.’
Gemma and Eliana Singer are big iPhone fans.They love to explore the latest games, flip through photos, and watch YouTube videos while waiting at a restaurant, having their hair done, or between ballet and French lessons. But the Manhattan twins don’t yet have their own phones, which is good, since they probably wouldn’t be able to manage the monthly data plan: In November, they turned 3. When the Singer sisters were just 6 months old, they already preferred cell phones to almost any other toy, recalls their mom, Fiona Aboud Singer: “They loved to push the buttons and see it light up.” The girls knew most of the alphabet by 18 months and are now starting to read, partly thanks to an iPhone app called First Words, which lets them move tiles along the screen to spell C-O-W and D-O-G. They sing along with the Old MacDonald app too, where they can move a bug-eyed cartoon sheep or rooster inside a corral, and they borrow Mom’s tablet computer and photo-editing software for a 21st-century version of finger painting. “They just don’t have that barrier that technology is hard or that they can’t figure it out,” Singer says. Gemma and Eliana belong to a generation that has never known a world without ubiquitous handheld and networked technology. American children now spend 7.5 hours a day absorbing and creating media — as much time as they spend in school. Even more remarkably, they multitask across screens to cram 11 hours of content into those 7.5 hours. More and more of these activities are happening on smartphones equipped with audio, video, SMS, and hundreds of thousands of apps. The new connectedness isn’t just for the rich. Mobile adoption is happening faster worldwide than that of color TV a half-century ago. Mobile-phone subscribers are expected to hit 5 billion during 2010; more than 2 billion of those live in developing countries, with the fastest growth in Africa. Mobile broadband is forecast to top access from desktop computers within five years. As with television, many people are wondering about the new technology’s effect on children. “The TV set was pretty much a damned medium back in the ’60s,” says Gary Knell, CEO of Sesame Workshop. But where others railed against the “vast wasteland,” Sesame Street founders Joan Ganz Cooney and Lloyd Morrisett saw a new kind of teacher. “They said, Why don’t we use it to teach kids letters and numbers and get them ready for school?”Sesame Street, from its 1969 debut, changed the prevailing mind-set about a new technology’s potential. With its diverse cast and stoop-side urban setting, the show was aimed especially at giving poor kids a head start on education. Today, handheld and networked devices are at the same turning point, with an important difference: They are tools for expression and connection, not just passive absorption. “You put a kid in front of a TV, they veg out,” says Andrew Shalit, creator of the First Words app and father of a toddler son. “With an iPhone app, the opposite is true. They’re figuring out puzzles, moving things around using fine motor skills. What we try to do with the game is create a very simple universe with simple rules that kids can explore.”
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Happy Holidays: 35% off everything!

We’ve kicked off our Holiday Sale – with 35% off every purchase – at our on-line bookstore. Chelsea Green is the perfect place to stock up on inspiring and educational gifts for everyone on your list (and don’t forget about yourself).Simply use the discount code CGH15 at checkout to save 35% off your entire order from […] Read More..

We’re Hiring! Digital Marketing Manager

Chelsea Green Publishing is hiring an experienced, book-loving, sustainability-minded Digital Marketing Manager to join our growing sales and marketing team.The deadline to apply is December 11.Job details: The Digital Marketing Manager is responsible for creating and overseeing operational and technical strategies related to our online community marketing efforts, including direct email marketing, e-commerce website, and […] Read More..

Let’s Make Bernie Sanders a Bestseller!

As the presidential campaign of Bernie Sanders continues to climb in the polls, crushing online fundraising records and frustrating party insiders and pundits along the way, we’re looking to put Bernie’s message on bestseller lists everywhere in time for the national debates this fall!With the second Democratic debate to be held on November 14th in Des Moines, it’s […] Read More..

Bern Baby Bern!

Feel the Bern, now read the Bern. Chelsea Green is bringing out the first major book chronicling the issues being raised by US Senator Bernie Sanders in his campaign for president of the United States. The Essential Bernie Sanders and His Vision for America is the only book that outlines, in Sanders’ own words and […] Read More..

Dig In: June Roundup

The latest news and opinions from Chelsea Green and our authors, as well as tips and techniques about how you can bring our books to life in your kitchen, backyard, or community, and special sales, promotions and new releases.   Food Lover’s Guide: 25% Off ALL Food & Drink Books Whether you want to make […] Read More..
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