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Chelsea Green Announces New Hires, New Plans for 2012

Coming off a strong financial finish for the year, Vermont-based independent book publisher Chelsea Green today announced a series of new hires and strategic reorganization for 2012.

“We had a very strong finish to the year, with significant growth overall for both print and digital. We remain focused on the content, acquiring the very best books in our niche, but we’re also strategically experimenting with digital content and enhanced ebooks,” said Margo Baldwin, President and Publisher of Chelsea Green.

In 2011, Chelsea Green reorganized its in-house sales staff to focus its efforts on key markets — such as book trade, library, academic, corporate and special sales, and digital — rather than geographic territories. In 2012, Chelsea Green is returning to using independent commission groups to represent its books to the independent bookstores, where it has spearheaded an innovative branded area program with select stores.

In 2012, Chelsea Green expects to expand its digital book offerings and further enhance its online presence as an effort to further meet the needs of its readers and to help build a stronger sense of community around the company mission, its books, and authors.

To further its digital book development across multiple ebook platforms and to introduce enhanced ebooks for key titles, Chelsea Green hired Justin Nisbet, formerly of Workman Publishing, as its director of digital development.

To augment its communications and outreach strategy with its readers and its community, Shay Totten, a longtime journalist and former editorial director at Chelsea Green, has been named communications director.

Chelsea Green also hired Melissa Jacobson, formerly of Quirk Books, as its in-house book designer in order to better handle the demands — and costs — of ebook production.

In addition, Chelsea Green opened up an office in Burlington, VT, in late 2011. This office houses key communications, website, and author-events staff. Moving these functions to a new office was an effort by Chelsea Green to attract high-quality talent in a more urban setting, said Baldwin.


Chelsea Green Weekly for May 5, 2017

Ever wonder what your favorite Chelsea Green authors do between writing groundbreaking–both literally and figuratively–books? Here are the best links and resources for your weekend reading pleasure. Let’s start with The Alzheimer’s Antidote. The Alzheimer’s Antidote Amy Berger has been making the rounds on the health, wellness, and fitness circuit, explaining the theories behind her revolutionary […] Read More

Q&A with Kate Raworth about her radical new book, DOUGHNUT ECONOMICS

Q: First things first: Why did you want to write this book? A: I studied economics at university 25 years ago because I wanted to make a difference in the world and believed that economics – the mother tongue of public policy – would best equip me to do that. Instead, its theories left me […] Read More

Chelsea Green: In the Media 2016

Oh, 2016. Where did the time go? Each year, Chelsea Green receives hundreds of mentions (well over 1000 in 2016) in the media both big and small. From interviews, to excerpts, to opinion pieces by authors we’re always working to make sure that the mission and message of each book is spread far and wide. […] Read More

Slack and Taut: Defining a System’s Resilience

A resilient future (or a resilient present, for that matter) needs to be slack, not taut. What do we mean? Core to the concept of a Lean Economy is understanding the need to move toward a “slack” market rather than one that is “taut.” When British economist David Fleming died unexpectedly in 2010, he left […] Read More

Prehistory of the Next American Revolution

What now? A new Revolution? If we are to counter the dangers both of corporate domination and of traditional forms of socialist statism, decentralization is essential—both of economic institutions and of political structure. We are at a point in our nation’s history that could, decades from now, be taught as the prehistory of the next […] Read More
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