John Abrams, The Company We Keep
This video is an interview with John Abrams, founder of South Mountain Company, and author of The Company We Keep. There is a revolution going on in corporate America, and social entrepreneurship is leading the way. Rejecting the myth that short-term profits are the only indicator of business health and wealth, John Abrams shows how building a company to serve the needs of people (employees and owners), community, and the environment can be a successful business plan as well. Part entrepreneurial business plan, part guide to democratizing the workplace, and part prescription for strong local economies, The Company We Keep marks the debut of an important new voice in the literature of American business. The Company We Keep: Reinventing Small Business for People, Community, and Place was published by Chelsea Green Publishing.