Chelsea Green Publishing

Ethical Markets

Pages:300 pages
Book Art:Black and white photos
Size: 5.4 x 8.5 inch
Publisher:Chelsea Green Publishing
Paperback: 9781933392233
Pub. Date February 01, 2007

Ethical Markets

Growing the Green Economy

By Hazel Henderson and Simran Sethi
Foreword by L. Hunter Lovins

Availability: In Stock


Available Date:
February 01, 2007


With insight, clarity, warmth, and enthusiasm Hazel Henderson announces the mature presence of the green economy. Mainstream media and big business interests have sidelined its emergence and evolution to preserve the status quo.

Throughout Ethical Markets Henderson weaves statistics and analysis with profiles of entrepreneurs, environmentalists, scientists, and professionals. Based on interviews conducted on her longstanding public television series, these profiles celebrate those who have led the highly successful growth of green businesses around the world.

Ethical Markets is the ultimate sourcebook on today's thriving green economy.


"Hazel Henderson has been pointing the way to a responsible future for decades, and with this book she now shows us that, lo and behold, the future is here! The stories she tells about the people who are bringing it to us are fascinating--and important."--James Gustave Speth, Dean, School of Forestry & Environmental Studies, Yale University

"Hazel Henderson has come forth with a magnificent map for action at the precise moment in our evolutionary crisis when we must redirect our most basic behavior. Ethical Markets is a must read."--Barbara Marx Hubbard, author, Conscious Evolution: Awakening the Power of our Social Potential, president, Foundation for Conscious Evolution

"This book is as thought provoking as its title. Henderson provides a comprehensive review of leading-edge global initiatives to sustain the planet, people and profits. As a pioneer activist, Henderson has both authority and intimate knowledge to document current efforts to sustain humanity and the quality of life. The book makes an invaluable contribution to its subject by providing examples and references for others to promote, adopt and/or develop the green economy."--Dr. Shann Turnbull, Principal, International Institute for Self-governance

"Hazel Henderson has compiled the stories of key players both within and without the establishment who are giving voice to an awakening environmental consciousness and the need to green the economy."--David C. Korten, author, The Great Turning: From Empire to Earth Community and When Corporations Rule the World

"Hazel Henderson has done it again. For decades she's managed to stay ahead of the curve in corporate social responsibility, lighting the path that others follow. If you want good news on where the world is heading, read this book."--Marjorie Kelly, author of The Divine Right of Capital, and co-founder of Business Ethics Magazine

"With her characteristic clarity and readability, Hazel Henderson maps emerging movements for social, economic and ecological change that all of us--whether we share her enthusiasm for them or not--need to know about."--Alvin Toffler, author of Future Shock and co-author with Heidi Toffler of Revolutionary Wealth

"There are thinkers, there are philosophers, there are prophets, and then there is Hazel Henderson. She sees the future and finds its seeds in the present. Visionary and practical, this book will make you feel better about the choices you make on behalf of humanity.--Jessica Lipnack and Jeff Stamps, co-authors of Virtual Teams and The Age of the Network (

"This book is a powerful and much needed antidote to the wide-spread hopelessness about our global ecological crisis. Hazel Henderson uses her flawless systemic analysis, great eloquence, and her unique gift for provocative, yet disarming aphorisms to show us not only that the transition to a sustainable future is possible with existing technologies and conceptual models, but also that it is already well on its way." --Fritjof Capra, author, The Web of Life and The Hidden Connections

Publishers Weekly-
In this companion to the television series of the same name, economist Henderson delivers an optimistic overview of socially responsible, environmentally sensitive businesses, investors and visionaries. Keeping an eye on the "triple bottom line" that adds "people" and "planet" to the usual focus on "profits," the book divides "cleaner, greener, more ethical and more female sectors of our U.S. economy" into three areas: lifestyles of health and sustainability, socially responsible investing and corporate social responsibility. An economist with a long history of activism in "redefining success" (for example, revamping the GDP to include environmental capital and unpaid labor such as child-rearing), Henderson adeptly packs large amounts of information into chapters within her expertise. Discussion of topics that are further from her experience, such as green building and the health care system, tends to careen from problems to solutions so quickly that a reader can become confused. The interviews after each chapter, meant to show how CEOs are "walking the talk," seem to be taken unedited from the TV show, coming across as incoherent and shallow. Fortunately, the book is crammed with Web references that can offer a fuller picture to readers tantalized by this glimpse of the economic revolution thriving below the radar of mainstream media.


  • Winner - Axiom Bronze Business Book Award for Business Ethics - 2008
  • Winner - Nautilus Silver Book Award for Business/Conscious Leadership - 2007


Hazel Henderson

Hazel Henderson, Ph.D., is a world renowned futurist, evolutionary economist, worldwide syndicated columnist, consultant on sustainable development, and author of Beyond Globalization and seven other books. As founder of Ethical Markets Media, LLC she has created and co-produced its TV series "Ethical Markets". A fellow of the World Business Academy, she serves on several boards and shared the Global Citizen Award with Nobel Laureate A. Perez Esquivel of Argentina. Her articles have appeared in over 250 journals, including (in the US) Harvard Business Review, the New York Times, the Christian Science Monitor, and Challenge; Mainichi (Japan); El Diario (Venezuela); World Economic Herald (China); LeMonde Diplomatique (France); and Australian Financial Review. Her books are translated into German, Spanish, Japanese, Dutch, Swedish, Korean, Portuguese, and Chinese.


Calvert's Website

Simran Sethi

Simran Sethi is an award-winning journalist who produced and anchored the news for MTV Asia, co-created the MTV India news division, and developed programming for the BBC and Doordarshan through her independent production company SHE TV. She is the host and scriptwriter of "Ethical Markets" and heads video strategy for leading environmental blog on the internet. Sethi is a media advocate, serving on the board of directors for the National Radio Project, and is passionate about food justice, currently developing a food curriculum within her local community.


Tree Hugger Website


Occupy World Street

Occupy World Street

By Ross Jackson

Ordinary citizens the world over have long paid the price for the swashbuckling behavior of the corporate and political elite. We've seen the reigning establishment widen the gap between rich and poor, champion endless growth on a finite planet, wreak havoc on developing nations, and ravage ecosystems in a mad race for natural resources.

Now, as demonstrators worldwide demand change, Occupy World Street offers a sweeping vision of how to reform our global economic and political structures, break away from empire, and build a world of self-determining sovereign states that respect the need for ecological sustainability and uphold human rights.

In this refreshingly detailed plan, Ross Jackson shows how a handful of small nations could take on a leadership role; create new alliances, new governance, and new global institutions; and, in cooperation with grassroots activists, pave the way for other nations to follow suit.

Available in: Paperback, eBook

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Elevision at LOHAS Boulder - Simran Sethi: The Face of Green Media

Simran Sethi Discredits the Political Push for "Clean Coal" and Nuclear

Simran Sethi, Majora Carter, and Van Jones at Bioneers 2008

Simran Sethi interviews Van Jones at Bioneers by the Bay

Simran Sethi, co-author of Ethical Markets, at Bioneers '07


What Then Must We Do?

What Then Must We Do?

By Gar Alperovitz

Never before have so many Americans been more frustrated with our economic system, more fearful that it is failing, or more open to fresh ideas about a new one. The seeds of a new movement demanding change are forming.

But just what is this thing called a new economy, and how might it take shape in America? In What Then Must We Do? Gar Alperovitz speaks directly to the reader about where we find ourselves in history, why the time is right for a new-economy movement to coalesce, what it means to build a new system to replace the crumbling one, and how we might begin. He also suggests what the next system might look like—and where we can see its outlines, like an image slowly emerging in the developing trays of a photographer's darkroom, already taking shape.

He proposes a possible next system that is not corporate capitalism, not state socialism, but something else entirely—and something entirely American.

Alperovitz calls for an evolution, not a revolution, out of the old system and into the new. That new system would democratize the ownership of wealth, strengthen communities in diverse ways, and be governed by policies and institutions sophisticated enough to manage a large-scale, powerful economy.

For the growing group of Americans pacing at the edge of confidence in the old system, or already among its detractors, What Then Must We Do? offers an elegant solution for moving from anger to strategy.

Available in: Hardcover, Paperback, eBook

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Snake Oil

Snake Oil

By Richard Heinberg

The rapid spread of hydraulic fracturing (“fracking”) has temporarily boosted US natural gas and oil production . . . and sparked a massive environmental backlash in communities across the country. The fossil-fuel industry is trying to sell fracking as the biggest energy development of the century, with slick promises of American energy independence and benefits to local economies. Snake Oil casts a critical eye on the oil-industry hype that has hijacked America's energy conversation. This is the first book to look at fracking from both economic and environmental perspectives, informed by the most thorough analysis of shale gas and oil drilling data ever undertaken. Is fracking the miracle cure-all to our energy ills, or a costly distraction from the necessary work of reducing our fossil-fuel dependence?

Available in: Paperback

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Mortgage Free!

Mortgage Free!

By Robert L. Roy

mort•gage (mor´-gij)
n. from Old French morgage, mort gage, literally “death pledge”

As a wave of foreclosures sweeps the country, many people are giving up hope for owning a home of their own. They have good reason to turn their backs on the banks, but not on their dreams. In this revised edition of Mortgage Free!, Rob Roy offers a series of escape routes from enslavement to financial institutions, underscored by true stories of intrepid homeowners who have put their principles into action.

From back-to-the-land homesteads to country homes, here is a complete guide to strategies that allow you to own your land and home, free and clear, without the bank. Included is detailed advice about:

  • Clarifying and simplifying your notions of what’s necessary
  • Finding land that you love and can afford
  • Taking control of the house-building process, for the sake of sanity and pleasure
  • Learning to take a long-term perspective on your family’s crucial economic decisions, avoiding debt and modern-day serfdom

Available in: eBook

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Salad Bar Beef

Salad Bar Beef

By Joel Salatin

In a day when beef is assailed by many environmental organizations and lauded by fast-food chains, a new paradigm to bring reason to this confusion is in order. With farmers leaving the land in droves and plows poised to "reclaim" set-aside acres, it is time to offer an alternative that is both land and farmer friendly.

Beyond that, the salad bar beef production model offers hope to rural communities, to struggling row-crop farmers, and to frustrated beef eaters who do not want to encourage desertification, air and water pollution, environmental degradation and inhumane animal treatment. Because this is a program weighted toward creativity, management, entrepreneurism and observation, it breathes fresh air into farm economics.

Available in: Paperback

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