WATCH: Grassroots Campaign Cleans Up Estonia in One Day
Categories:
Nature & Environment
Posted on Wednesday, May 27th, 2009 at 10:19 am by dpacheco
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Up until last year, the tiny country of Estonia’s natural beauty was marred by tens of thousands of tons of household and construction waste littering their forests, meadows, and streams. It was a big problem.
A grassroots campaign of 50,000 volunteers cleaned up 10,000 tons of trash—in less than a day.
This video tells the inspiring story of how a small group turned one man’s dream into a national movement, endorsed by celebrities and politicians, and coordinated through high-tech twenty-first century technology. The campaign was called “Let’s Do It!” and it’s pretty inspirational stuff.
May 27th, 2009 at 11:46 am
This is very cool, very inspirational, but I wonder where all the trash went. I wonder also if an event like this will change Estonians’ attitudes enough so that the trash doesn’t collect all over again. Such a symbolic event might have a preventative impact as well.
May 29th, 2009 at 3:11 pm
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