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Seven Days
Ken Picard
April 20, 2010
However, like many new mothers, Stacy had difficulty producing enough breast milk to keep pace with the baby’s voracious appetite. So, after she’d made several unsuccessful tries at boosting her milk production and decided she was averse to doing so with drugs, she reluctantly agreed to supplement with infant formula.
We chose an organic brand with local ties: Earth’s Best. Founded in 1985 by twin Vermonter brothers Ron and Arnie Koss, Earth’s Best was the first organic baby-food company in the United States. For more than a decade, its products were made under the strictest organic standards and challenged the wholesome reputations — and market shares — of such baby-food behemoths as Gerber and Beech-Nut.
Then, in 1996, the brothers lost control of the company — a story documented in their new book from White River Junction publisher Chelsea Green, The Earth’s Best Story: A Bittersweet Tale of Twin Brothers Who Sparked an Organic Revolution. Earth’s Best was sold to H.J. Heinz and, later, to its current owner, the Hain Celestial Group.
Today, Earth’s Best products still bear the “USDA Organic” label. And they’re perfect examples of how the definition of “organic” has become a battleground for politicians and a source of anxiety for consumers — especially parents.
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