Chelsea Green Publishing

Chelsea Green Blog

Local bookstore makes good; Sippewisset a surprise favorite

Book industry website Shelf Awareness (get it?) turns its eye to little ole Norwich Bookstore, and joy! joy! Tim Traver turns out to be one of the co-stars.

Holiday Hum: Sales, No Snow at Norwich Bookstore

Located in a shopping center with several other retailers, the Norwich Bookstore in Norwich, Vt., was spared Black Friday mania. “We’re not in a mall,” co-owner Liza Bernard said. “We actually had a very good weekend, but there were no fisticuffs in aisle two, as they said.”

Sales have been on target and the mood of customers upbeat, and Bernard expects shopping to begin in earnest with the first snowfall. “I think people aren’t really feeling like it’s the holidays yet,” in part, she explained, because of unseasonably warm weather. “People are walking around in sweaters instead of coats.”

Popular choices for those who have begun their holiday book buying include coffee table books, which “are flying off the shelves,” Bernard said, among them gardening-themed tomes as well as Annie Liebovitz’s A Photographer’s Life: 1990-2005. An event this week for Perfume: Joy, Scandal, Sin–A Cultural History of Fragrance from 1750 to the Present with local author Richard Stamelman should raise customer awareness for what Bernard describes as “a drop dead gorgeous book.”

On December 13, the store will host local authors Sally Brady, Luciana Frigerio, Sara Pinto and Sarah Underwood, who have written Sweet Memories: A Gingerbread Family Scrapbook. “It’s a good Christmas gift book,” said Bernard. “It’s very funny.”

A surprise seller is Tim Traver’s Sippewissett: Or, Life on a Salt Marsh. The momentum began with an author event, “and we just keep selling it,” said Bernard. “It’s a really wonderful book. It’s part memoir, part nature writing.” [Emphasis added; can you blame me? -Grasshopper]

Of the current national bestsellers, Bill Bryson’s The Life and Times of the Thunderbolt Kid “is a hot seller,” noted Bernard, as is Charles Frazier’s Thirteen Moons. Handsellers are more important for the store, Bernard said. Two novels benefiting from employee enthusiasm and staff pick signs are The Law of Dreams by Peter Behrens and Forgetfulness by Ward Just.

One book in short supply from the publisher is Kiran Desai’s Man Booker Prize-winning The Inheritance of Loss, a title customers are “buying for their own reading as opposed to gift giving,” said Bernard.

This year the Norwich Bookstore has created a window display with books from the New England Independent Booksellers Association holiday catalogue. “We went all out with that this year,” Bernard said. “They changed their program, and we decided to give it a try.” Catalogues went to the store’s mailing list, and customers have been bringing them in with books circled. A standout is the hardcover edition of Charlotte’s Web. (The film version of E.B. White’s tale opens in theaters December 15).

Perennial holiday favorites for Norwich customers are the books in Houghton Mifflin’s Best American Series, which includes such titles as The Best American Nonrequired Reading 2006 (edited by Dave Eggers), The Best American Mystery Stories 2006 (edited by Scott Turow) and The Best American Short Stories 2006 (edited by Ann Patchett).

Next Thursday the store will participate in a Holiday Festivities event with neighboring businesses in the Norwich Square shopping center, which include a bakery, a wine store, a gift shop and a shoe boutique. Extended store hours, walkways lined with luminaries, a wandering brass band, and wine served at the bookstore will likely enhance consumers’ holiday spirit.

Norwich Bookstore customers are helping extend holiday cheer to those less fortunate via the annual “Book Angel” program. In conjunction with four local non-profit agencies, the store provides books to needy children. A wreath on display in the store is decorated with paper angels, and each notes a child’s age and his or her reading interests. Customers select a book and purchase it, “and we wrap it and deliver it in time for the holidays,” Bernard said. The store donates at least one book for every 10 purchased and guarantees that no “angel” will be empty handed.

The “Book Angel” program received a write-up in the local newspaper and draws many people. “It’s a show of how generous people can be when it comes to wanting to share reading,” said Bernard. “It’s really incredible.”–Shannon McKenna


Chelsea Green Seeks Editorial Intern

Chelsea Green Publishing, independent Vermont book publisher, seeks an Editorial Intern for help with administrative tasks, to start June 1, 2017. This will be a paid, full-time internship for a duration of 3 months. Applicants must have attention to detail, the ability to prioritize, strong writing skills, and an interest in sustainability and the following […] Read More

Chelsea Green is Hiring!

Publish books that change the world. Do you have a passion for sustainable living? Are you concerned about the future of our planet and committed to doing something about it? Do you love to read and are you fascinated by the changes underway in the publishing industry? Then you could be our next Digital Marketing […] Read More

In Remembrance: Toby Hemenway

It is with deep sadness that we announce the death of Toby Hemenway, a beloved teacher, author, and permaculturalist. In October of 2015, Toby was diagnosed with pancreatic cancer. Despite treatment that seemed to be working, the cancer returned this fall, and eventually Toby signed up for home hospice on December 16, 2016. He died […] Read More

Chelsea Green: In the Media 2016

Oh, 2016. Where did the time go? Each year, Chelsea Green receives hundreds of mentions (well over 1000 in 2016) in the media both big and small. From interviews, to excerpts, to opinion pieces by authors we’re always working to make sure that the mission and message of each book is spread far and wide. […] Read More

Yes, America We Can Make It … Really

Uncertainty got you down? The political world may seem like it’s crumbling around us, but this we know: We can make it, America. Literally, we can make things. Houses. Gardens. Food. Below we’ve selected some of our classic how-to and DIY books (and some new favorites) to help you sustain your self, family, and community. […] Read More
Follow us
Get every new post delivered to your inbox
Join millions of other followers
Powered By WPFruits.com
+1
Tweet
Share
Share
Pin