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Financial Post reviews The Earth’s Best Story

The Earth’s Best Story is a complicated tale of sweat, success, naivety, scheming and villainy, recounted by identical twin brothers who founded the first organic baby food company in the United States, only to have it scooped away from them.

The book is fascinating reading: a movie-like entrepreneurial dream realized through stubborn determination and perseverance that ends with a nearly Shakespearean denouement.

The brothers alternate the narrative, beginning with their shared idealism for making the world a better place by developing a nutritious, organic line of food that was safe and healthy for babies.

They are candid about how they started out with next to no skills or connections to draw on to bring their dream to fruition and how they made a series of mistakes that would have derailed nearly anyone else.

The book traces their awkward development into entrepreneurs, the struggle to develop a saleable product that met their ideals and the desperate, never-ending efforts to scrounge up financing. And, how, just when everything seemed poised to pay off for them, it fell apart.

The Kosses’ description of the way some of their investors, and subsequently some of the executives, schemed to oust the brothers from control of the company they created, is gut-wrenching and it’s obvious the wounds are still raw, more than 20 years after the events.

The Earth’s Best brand is now part of a stable of natural-foods controlled by The Hain Celestial Group and the brothers have moved on to other projects. Their memoir is both cautionary and inspirational.

Read the original review, “A Cautionary Tale of Idealism vs. Business,” by Laura Ramsey, here.

Ron and Arnie Koss are the authors of The Earth’s Best Story: A Bittersweet Tale of Twin Brothers Who Sparked an Organic Revolution.


Chelsea Green: In the Media 2016

Oh, 2016. Where did the time go? Each year, Chelsea Green receives hundreds of mentions (well over 1000 in 2016) in the media both big and small. From interviews, to excerpts, to opinion pieces by authors we’re always working to make sure that the mission and message of each book is spread far and wide. […] Read More

Slack and Taut: Defining a System’s Resilience

A resilient future (or a resilient present, for that matter) needs to be slack, not taut. What do we mean? Core to the concept of a Lean Economy is understanding the need to move toward a “slack” market rather than one that is “taut.” When British economist David Fleming died unexpectedly in 2010, he left […] Read More

Prehistory of the Next American Revolution

What now? A new Revolution? If we are to counter the dangers both of corporate domination and of traditional forms of socialist statism, decentralization is essential—both of economic institutions and of political structure. We are at a point in our nation’s history that could, decades from now, be taught as the prehistory of the next […] Read More

The Seven-Point Protocol for a Lean Economy

In the future, what will our local economies look like? How will they function if there is little, to no, state or national support? The late David Fleming envisioned a post-capitalistic society that we could call “deep local” — in which all needs are met at the local level — from income to social capital […] Read More

Happy Holidays from Chelsea Green Publishing!

Today we kick off our Holiday Sale — with 35% off every purchase at our online bookstore. Simply use the code CGS16 at checkout from now until the end of the year. Along with this great discount, we are offering free shipping on any order over $100*. Are there homesteaders or organic gardeners on your […] Read More
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