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Chelsea Green Blog

Financial Post reviews The Earth’s Best Story

The Earth’s Best Story is a complicated tale of sweat, success, naivety, scheming and villainy, recounted by identical twin brothers who founded the first organic baby food company in the United States, only to have it scooped away from them.

The book is fascinating reading: a movie-like entrepreneurial dream realized through stubborn determination and perseverance that ends with a nearly Shakespearean denouement.

The brothers alternate the narrative, beginning with their shared idealism for making the world a better place by developing a nutritious, organic line of food that was safe and healthy for babies.

They are candid about how they started out with next to no skills or connections to draw on to bring their dream to fruition and how they made a series of mistakes that would have derailed nearly anyone else.

The book traces their awkward development into entrepreneurs, the struggle to develop a saleable product that met their ideals and the desperate, never-ending efforts to scrounge up financing. And, how, just when everything seemed poised to pay off for them, it fell apart.

The Kosses’ description of the way some of their investors, and subsequently some of the executives, schemed to oust the brothers from control of the company they created, is gut-wrenching and it’s obvious the wounds are still raw, more than 20 years after the events.

The Earth’s Best brand is now part of a stable of natural-foods controlled by The Hain Celestial Group and the brothers have moved on to other projects. Their memoir is both cautionary and inspirational. Read the original review, “A Cautionary Tale of Idealism vs. Business,” by Laura Ramsey, here. Ron and Arnie Koss are the authors of The Earth’s Best Story: A Bittersweet Tale of Twin Brothers Who Sparked an Organic Revolution.


Recipe: How to Make the Perfect Pancake

When most people think pancakes, they think breakfast. But for Amy Halloran, breakfast is only the start. Halloran, author of The New Bread Basket, is a self-described pancake connoisseur. From a young age, she was entranced by the magic of bubbly batter rising to fluffy cakes on the griddle. Over time, her love of pancakes […] Read More..

Inside the Rise of the Local Grains Movement

Our daily bread. Breaking bread together. Bread and butter. These are all common phrases that reflect bread’s foundational role in our diet and in the building of our civilization. The stored energy of grain first allowed our ancestors to shift from nomadic hunting and gathering to building settled communities—even great cities. So why in an […] Read More..

The Limits to Growth and Greece: Systemic or Financial Collapse?

Could it be that the ongoing Greek collapse is a symptom of the more general collapse that the Limits to Growth model generates for the first two decades of the 21st century? Author Ugo Bardi (Extracted: How the Quest for Mineral Wealth is Plundering the Planet) examines the correlation between what is unfolding between Greece […] Read More..

Economic Development is Broken. Here’s How to Fix It

Economic development today is completely broken. That’s the argument of author Michael Shuman in his new book, The Local Economy Solution. The singular focus on attracting global corporations is not just ineffective but counterproductive, Shuman argues, especially given the huge opportunity costs. Indeed, it’s not far-fetched to suggest that the best way most communities can […] Read More..

A Mini-Festo for Earth Day – Rebuild the Foodshed

For the past month, author Philip Ackerman-Leist has been on a Twitter MiniFesto campaign – each day sending out a new tweet designed to spark conversation and pass along some lessons he learned whilst working on his last book, Rebuilding the Foodshed. You might also know Philip as the author of his memoir Up Tunket […] Read More..