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Eleven Things Progressives Can Do, from Don’t Think of an Elephant!

George Lakoff, is a cognitive linguist and author of Don’t Think of an Elephant; Know Your Values and Frame the Debate.

This excerpt from the book offers concise advice to progressives about how to win debates in the public realm. In it, Lakoff explains the notion of “framing”, and points out that even when you negate a frame you reinforce it by implicitly accepting the worldview behind it.

One example is the typical debate about abortion. The conservative frame is “pro-life”, not “anti-abortion”. Arguably, the latter is more descriptive, but the former is far more evocative, and the liberal reply of “pro-choice” is not nearly as attractive—linguistically that is.

Read up and get ready progressives! We’ve got a Presidential election year battle ahead and we need to be prepared!

Eleven Things Progressives Can Do, An Excerpt from Don’t Think of an Elephant!


The Future Is Hopeless, So Give it Your All

The never-ending national election in the United States, the “surprise” pro-Brexit vote in the United Kingdom, climate change … the list goes on and on about how easy it can be to lose hope in the future.Like many of life’s frustrations, or overwhelmingly large topics, most people in our society find themselves somewhere on the […] Read More

How Carbon Farming Can Save the Planet

Carbon farming alone is not enough to avoid catastrophic climate change, but coupled with new economic priorities, a massive switch to clean energy, and big changes to much of the rest of the way our societies work, it offers a pathway out of destruction and a route to hope.Along the way carbon farming can also […] Read More

Look Under Your Feet for Global Soil-utions

For several years, Chelsea Green has been publishing books that look under our feet for solutions to some of the most vexing problems facing the planet – hunger, drought, degraded farmland and grasslands, damaged waterways, and much more. Those books focus on (mostly) one thing: Soil.  In 2016, we’ve published two more important books that […] Read More

Climate Change & the End of Stationarity

Just as predicting the rise of Donald Trump as a leading presidential candidate stumped even the best of political analysts (looking at you Nate “FiveThirtyEight” Silver), the advent of the Sixth Great Extinction due to climate change and an increasingly potent mix of carbon dioxide in the atmosphere has completely upended how we predict the […] Read More

Use Simple Games to Better Understand Climate Change

How is it that emissions keep growing despite rising concern about the climate change they cause? It is possible to identify several reasons for the paradox, most of which lie outside the scope of The Climate Change Playbook. But one important reason is relevant here: people do not understand the behaviors of the climate system.And […] Read More
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