Chelsea Green Publishing

Chelsea Green Blog

Believe It Or Not: McDonald’s is “Local”…Technically

When I think of the word “local”, I think of the farmer who lives down the road from me, who just harvested his massive pumpkin patch. I think of the sugarmaker who trucks maple sap with a horse-drawn sled. I think of my own eggs from my own hens. But let’s face it–I’m not the norm.  “Local“, in most cases, is the nearby gas station with a Taco Bell adjacent. It’s the DQ off the county road. It’s an Arby’s by the soccer field. How far away are you, for example, from a McDonald’s? According to a blogger named Stephen Von Worley (with a h/t to Huffington Post), the place in the U.S. furthest from a McDonald’s, is “Between the tiny Dakotan hamlets of Meadow and Glad Valley lies the McFarthest Spot: 107 miles distant from the nearest McDonald’s, as the crow flies, and 145 miles by car!” So it’s not, in fact, me (I’m only 15 miles from the nearest Mickey D’s.) When it comes to the growing “local” food movement, I’m skeptical of corporate food co-opting it. Why? Because of the overuse of terminology. “Local,” “organic,” and “farm fresh,” are clever marketing keywords in many cases.  I think this map from Von Worley’s blog really sums up the paradox. How do we really define what’s local? The colored portion represents the distance to the nearest McDonald’s:

 

To read more about Von Worley’s findings, click here.


Why Modern Wheat Is Making Us Sick

Why is modern wheat making us sick?  That’s the question posed by author Eli Rogosa in her new book Restoring Heritage Grains.Wheat is the most widely grown crop on our planet, yet industrial breeders have transformed this ancient staff of life into a commodity of yield and profit—witness the increase in gluten intolerance and ‘wheat […] Read More

Recipe: How to Make a Simple No-Knead Einkorn Bread

If, like author Eli Rogosa,  you are allergic to modern wheat, it may be time to investigate baking with einkorn.Rogosa suffered miserably from bloating, malabsorption, and indigestion for many years. No doctor could help her, but when she removed wheat from her diet, the symptoms vanished. Her vitality returned with the added bonus of pounds […] Read More

Recipe: Sandor’s Strawberry Kvass (from Wild Fermentation)

Since its publication in 2003, Wild Fermentation has inspired people to turn their kitchens into food labs: fermenting vegetables into sauerkraut, milk into cheese or yogurt, grains into sourdough bread, and much more.This updated and revised edition, now with full color photos throughout, is sure to introduce a whole new generation to the flavors and health […] Read More

Recipe: Fermented Hot Sauce with Wild Greens

Like hot sauce? Fermenting? Wild greens? This Fermented Hot Sauce with Wild Greens recipe from The New Wildcrafted Cuisine has it all! Wild foods are becoming increasingly popular, as more and more people want to learn how to identify plants and forage for their own ingredients, but self-described “culinary alchemist” deeply explores the flavors of […] Read More

The Fermentation Revolution Wants You!

Michael Pollan calls him the “Johnny Appleseed of Fermentation” and he’s known far and wide as Sandorkraut. He’s also been dubbed The Prince of Pickles and a Fermentation Fetishist, but we also know him as Sandor Ellix Katz—The New York Times-bestselling and Beard Award-winning author. With the long-awaited and soon-to-be celebrated release of the updated […] Read More
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